Bridgestone TOO1

 Tyre design

In harmony with life

Follow the road, follow your heart, and rediscover the thrill of the journey with the all new Bridgestone Turanza T001. Achieving an optimal harmony between safety, comfort, durability and environmental performance, this new flagship of the touring range represents the result of Bridgestone’s latest tyre technology. So you can relax and enjoy the ride, whatever the conditions, whatever your destination.

NanoPro-Tech™ is a technology to, on a nano-scale, control the interaction between polymers, filler material and other rubber chemicals used in the manufacture of a tyre.

With the adoption of “NanoPro-Tech” a new polymer is created that minimizes friction heat between carbon molecule and herewith reduce a tyre’s rolling resistance.

19% improved rolling resistance resulting into 2.3% improved fuel economy. (Calculated using NEDC driving cycle on an average size vehicle)

Flat contact profile for more uniform wearing and increased tyre life.

15% longer tyre life, compared to predecessor Turanza ER300.


  • Optimum grip and stability for reliable braking in the wet.
  • Outstanding high-speed stability and touring performance for a smooth and comfortable ride.
  • New levels of efficiency, combining low rolling resistance with minimal pattern noise.


Optimized carcass shape and construction for best balance between handling and comfort. tech_clip_button_2


Advanced pattern and new top tread compound

2% shorter braking distance in wet and higher resistance to hydroplaning, compared to predecessor Turanza ER300.tech_clip_button_1